Social Networking for Professionals reading list

Online Marketing Comment Comments (1)

Following my recent presentation to the CIM in Manchester I have been asked for notes and background information. This document outlines a number of the articles that I found and considered to inform the presentation that I gave. I hope they are a useful resource for you.

I am still hoping to pull together some more extensive notes to accompany the slides which can be found by following the link from my blog:

Reading and research articles

Who is better placed to assist a company in its social media strategy – a specialist PR firm or a SEO consultancy?
http://www.communicatemagazine.co.uk/index.php?option=com_content&view=article&id=398:loggerheads&catid=44:currentissue&Itemid=113

5 simple changes to get better social media results
http://www.examiner.com/x-13398-Salt-Lake-City-Social-Media-Examiner~y2009m9d9-5-simple-changes-to-get-better-social-media-results

The 10 new rules of PR
http://jeffbullas.com/2009/07/17/the-10-new-rules-of-pr/

HOW TO: Do Good on LinkedIn
http://mashable.com/2009/09/08/linkedin-good/

Social Media is about the steak not the sizzle
http://econsultancy.com/blog/3797-social-media-is-about-the-steak-not-the-sizzle?utm_medium=email&utm_source=newsletter

9 tips for dealing with the social media enemy
http://www.imediaconnection.com/content/23205.asp

5 Twitter marketing experiments
http://www.imediaconnection.com/content/23151.asp

9 tips to find your social sweet spot
http://www.imediaconnection.com/content/23066.asp

4 signs you’re a social media failure
http://www.imediaconnection.com/printpage/printpage.aspx?id=22946

What your bedroom and Facebook page say about you
http://www.imediaconnection.com/summits/coverage/23110.asp

Social media v social responsibility
http://www.imediaconnection.com/content/23162.asp

Marketers fall behind social media pick-up
http://www.thedrum.co.uk/news/2009/05/25/10412-marketers-fall-behind-social-media-pick-up

What the F**k is Social Media (presentation)
http://www.slideshare.net/mzkagan/what-the-fk-social-media

What the F**k is Social Media; One year on –
http://mashable.com/2009/08/03/what-is-social-media/

HOW TO: Leverage Social Media for Career Success
http://mashable.com/2009/04/07/social-media-career-success/

Pete Cashmore Talks Social Media on This Week in Tech [Live] http://mashable.com/2009/07/26/cashmore-this-week-in-tech/

Social media: Whose job is it anyway?
http://www.imediaconnection.com/content/23165.asp

Futuresonic – Social Technologies Summit day 1 :- Digital Futures – Stowe Boyd #futr09
http://tactics.wordpress.com/2009/05/14/futuresonic-social-technologies-summit-day-1-digital-futures-stowe-boyd-futr09/

How to Build Credibility
http://www.problogger.net/archives/2009/07/12/how-to-build-credibility/

Twitter Tips for Beginners: Lessons from the Evolution of Blogging Part 5 – Monetisation
http://www.twitip.com/twitter-tips-for-beginners-lessons-from-the-evolution-of-blogging-part-5-monetisation/

How to retweet: a simple guide
http://bloggingbits.com/the-art-and-science-of-retweeting-for-twitteraholics/

It Doesn’t Matter if the Client is Ready for Social Media
http://www.pr-squared.com/index.php/2009/07/it-doesnt-matter-if-the-client-is-ready-for-social-media

Social Media and SEO: 5 Essential Steps to Success
http://mashable.com/2009/04/15/social-media-seo/

Making the Most of the Press Release: Getting the Idea Viral
http://www.searchenginejournal.com/press-release-viral-linking/

Internet Statistics Compendium 2009
http://econsultancy.com/reports/internet-statistics-compendium

From Corporate to Personal: A Breakdown Of The Four Types of Twitter Profiles
http://www.web-strategist.com/blog/2009/07/30/from-corporate-to-personal-the-four-types-of-social-media-profiles/

Musicians that Twitter
http://mashable.com/2009/07/08/twitter-musicians/

Selling social commerce to your boss
http://www.internetretailing.net/news/guest-comment-selling-social-commerce-to-your-boss

3 months to a better blog
http://danblank.com/blog/2009/08/06/case-study-3-months-to-a-better-blog/

Lessons for very tiny businesses
http://sethgodin.typepad.com/seths_blog/2009/08/lessons-from-very-tiny-businesses.html

When tactics drown out strategy
http://sethgodin.typepad.com/seths_blog/2009/08/when-tactics-drown-out-strategy.html

Why you would have invented Twitter
http://sethgodin.typepad.com/seths_blog/2009/08/the-bandwidth-sync-correlation-thats-worth-thinking-about.html

Why you should blog and why it is a risk
http://sethgodin.typepad.com/seths_blog/2009/07/win-place-or-show.html

BLOG POSTS DON’T HAVE TO BE LONG – the URL is longer
http://sethgodin.typepad.com/seths_blog/2009/07/making-it-up-as-you-go-along.html

HOW TO: Use Facebook for Professional Networking
http://mashable.com/2009/08/14/facebook-networking/

30+ Impressive Social Media Stats Visualized [Video] http://mashable.com/2009/08/14/social-media-stats-visualized/

STUDY: Two-Thirds of Marketers Now Use Social Media
http://mashable.com/2009/08/14/social-media-marketers/

Twitter Talkback: What Makes a Quality Tweet?
http://mashable.com/2009/08/16/quality-twitter-tweet/

Social Media Addicts Sony Vaio viral
http://www.youtube.com/watch?v=J5TI3gzx3JA

HOW TO: Build Your Personal Brand on LinkedIn
http://mashable.com/2009/07/27/linkedin-personal-brand/

John Prescott is unlikely Twitter success
http://ow.ly/licg

STUDY: Social Media Is for Narcissists
http://mashable.com/2009/08/25/gen-y-social-media-study/

Why Dismissing Twitter as “Babble” is Foolish
http://www.mpdailyfix.com/2009/08/why_dismissing_twitter_as_babb.html

The long tale
http://sethgodin.typepad.com/seths_blog/2009/08/the-long-tale.html

TWITTER IDEAS: A Guide for Newbies & Skeptics
http://sreetips.tumblr.com/post/87435969/twitter

9 Things to Do To Make Sure Your Next Blog Post is Read by More than Your Mom
http://www.problogger.net/archives/2009/09/03/9-things-to-do-to-make-sure-your-next-blog-post-is-read-by-more-than-your-mom/

TV and the magic beans
http://sethgodin.typepad.com/seths_blog/2009/09/magic-beans-tv-and-the-web.html

Is social media ruining the good old heated debate
http://www.inquisitr.com/34827/is-social-media-ruining-the-good-old-heated-debate/

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On 2 October 2009
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One Response to Social Networking for Professionals reading list

  1. web design southampton says:

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