Here are the links to some of the online marketing and digital marketing articles I have been reading this week. In this weeks digest information relating to Google Analytics, copywriting, social media and search engine optimisation (SEO), viral marketing in PR and two great marketing articles from Seth Godin – equally as applicable to offline as online marketing.
I hope you find these online marketing artciles useful.
The Complete Google Analytics Power User Guide – http://blog.vkistudios.com/index.cfm/2009/6/5/The-Google-Analytics-Power-User-Guide
73 Ways to Become a Better Writer – http://www.copyblogger.com/better-writer/
5 Easy Social Media Wins for Your Small Business – http://mashable.com/2009/07/28/social-media-small-business/
Social Media and SEO: 5 Essential Steps to Success – http://mashable.com/2009/04/15/social-media-seo/
Making the Most of the Press Release: Getting the Idea Viral – http://www.searchenginejournal.com/press-release-viral-linking/
What does Google think of Twitter – http://mashable.com/2009/08/11/google-twitter-search/
Men are the biggest spenders on the online high street – http://www.internetretailing.net/news/men-are-the-biggest-spenders-on-the-online-high-street
Lessons for very tiny businesses – http://sethgodin.typepad.com/seths_blog/2009/08/lessons-from-very-tiny-businesses.html